The digital marketing partner for purpose-driven ecommerce brands

You built a brand that stands for something.
We help you scale with proven systems and profitable campaigns.

We grow values-aligned ecommerce businesses by pairing deep audience insight with compelling storytelling and performance marketing that delivers results with integrity.

That means deep persona understanding, sharp creative strategy, and Meta ads media buying that prioritizes both profit and purpose.

Are you ready to scale profitably and reach more of the right people?

Contact us

We don’t just run Meta ads. We turn brand belief into profitable growth.

Through strategy grounded in clarity and conviction, we help you:

✦ Reach customers who care, and turn them into loyal buyers

✦ Reduce CPAs and drive revenue without compromising your values

✦ Scale sustainably with creative systems and messaging that builds long-term brand equity

You won’t find us chasing trends, slashing prices, or obsessing over short-term ROAS. We focus on profitable growth that reflects what you stand for.

If you’re ready to scale, we’ll help you lead with purpose and advertise with impact.

Get in touch

Management services.

Monthly Meta Ads Management

Full-service Meta Ads strategy and campaign management.

Includes initial Google Meet strategy call; full account audit, creative strategy and copy development and testing, campaign set up/restructure and ad builds.

Plus testing plans, daily monitoring, bi-weekly topline reporting and monthly performance reporting, monthly strategy call - all fully managed and done for you. Minimum three month commitment.

The VIP Meta Ads Partnership

Our highest-touch, most comprehensive Meta ads partnership.

Designed for brands ready for strategic leadership, meticulous management, and hands-on support at every stage of scaling.

You get everything in Monthly Ads Management, plus priority access, white-glove optimisation, creative asset production, daily Slack support, and a fractional Head-of-Growth approach to every decision. The closest thing to having a dedicated in-house expert without the full-time hire. Minimum three month commitment.

Mini Meta Ads Management

Ongoing Meta Ads strategic guidance for founders, in-house, or hybrid teams who aren’t ready or don’t require full monthly ads management.

Includes initial Google Meet strategy call; account audit, campaign setup, restructure or refinement, ongoing Slack access for any questions, performance oversight, creative feedback, and an optional monthly strategy call.

You stay in control, I stay in the loop, ensuring your campaigns are strategic, stable, and continually improving. Minimum three month commitment.

Training & consultancy packages.

1:1 Meta Ads Power Hour

In this private 1:1 strategy session, you set the agenda. We’ll audit your user personas, creative strategy, or performance bottlenecks, and deliver expert guidance tailored to your brand.

Walk away with high-impact recommendations you can implement immediately.

Perfect for ecommerce founders and marketing teams who want strategic clarity, practical next steps, and confidence in their Meta ads performance.

1:1 Meta Ads Nurture Package

A focused, high-impact package designed to strengthen your Meta ads strategy without ongoing management.

Across two 1.5hr deep-dive sessions, we’ll review your account, messaging, creative, and funnel alignment - then refine your strategy, troubleshoot blocks, and map out clear next steps.

Perfect for founders or in-house teams who want expert guidance, clarity, and confidence to move forward.

The Meta Ads Audit

A comprehensive, strategic deep-dive into your Meta Ads performance - analysing your funnel, targeting, messaging, creative, account structure, and optimisation approach. You’ll receive a clear, tailored roadmap outlining what to fix, what to test, and what to scale, giving you the clarity and direction needed to grow with confidence.

Perfect for e-commerce brands ready to uncover what’s holding their ads back, enhance performance, and build a more profitable, sustainable growth system.

Meta Ads Management for Agencies

White-labeled Meta Ads delivery and strategy - so you can scale without stretching your team.

Perfect for agencies needing reliable, expert Meta ad support behind the scenes. We partner seamlessly as your invisible performance arm, delivering strategy, execution, and results under your brand.

Whether you’re handling overflow or looking to expand Meta as a service line, we make it easy to deliver best-in-class results without hiring in-house.

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Why clients work with us.

  • "Jen came in to help work on some of our ad accounts during Black Friday, our busiest time of year. She hit the ground running and produced great results. Her impressive ads knowledge and ideas for new strategies worked well and resulted in great performance for our clients."

    Danni Osborne - Agency Founder

  • "Jen has achieved exceptional results for two of our clients - a luxury sustainable jewellery brand and a leading PMU business. Beyond paid social, Jen has provided invaluable advice to clients on improving website conversion rate, email optimization, creative development, branding, and PR."

    Sophie Griffiths - Agency Founder

  • "Jenny has been fantastic for us. Our CPA and ROAS improved in the time Jenny has been supporting us - she has really taken the time to understand our business and keeps evolving the strategy to improve the campaigns. Would recommend her to anyone looking for support with their paid ads."

    Nada Gillard - Just Chill Baby Sleep

  • It was a pleasure to work with Jenny during her time at more2. She is always enthusiastic, challenging (in a good way!) and curious and dedicated to getting the best results for her clients. She is first to contribute ideas and strategies and is always looking to go that extra mile!

    Jennifer Cunningham - Paid Social Agency

  • "Working with Jenny is an absolute pleasure! Jenny’s given expert and bespoke social media strategy and advertising advice to a number of my PR clients. Her strong PR and marketing background means she gets how to use paid social to align with, and amplify, the overall communications strategy."

    Bridget Jacottet - PR Agency Founder

  • "It was like Jenny could read my mind - her social media posts were better at being me than me! Jen also secured PR coverage (an unexpected bonus!) before launching a series of Meta ad campaigns which pushed ticket sales from 20 to 120 (a full house!) in only a matter of weeks. My dream came true!"

    Tracy Kashi - Comedian

  • "I had the most brilliant Power Hour with Jenny to gain insights into my own digital marketing. I'm experienced in the digital space, but it's so difficult to approach your own digital marketing objectively. Jenny's helped me improve my website, and her creative ideas around copy were invaluable."

    Jenni Board - Agency Founder

  • "I couldn’t recommend Jen and her brilliant training enough. She gave me the knowledge and confidence to start working in the Meta Ads space, and made the whole process feel fun and engaging. Not only is the training super informative, but Jen genuinely cares. Such a lovely experience!"

    Katie Holloway - Madeleine Holloway Jewellery

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Interested in working together? Share a few details, and we’ll be in touch to explore how we can grow your brand with clarity, intention, and impact.